‘Olo’ is a brand-new color only ever seen by 5 people

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Scientists have devised a method to hijack the human eye, enabling it to see brand-new colors that lie beyond the scope of natural human vision.

With this technique, the researchers enabled five people to see a new color, dubbed “olo,” which the study participants described as a “blue-green of unprecedented saturation.” The researchers, some of whom participated in the experiment themselves, described their technique and the new color in a study published Friday (April 18) in the journal Science Advances.

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